How the retailer reduced returns by 12% with Made in Italy liquid crystal thermometers
CUSTOMER: UK e-commerce healthcare distributor
CHANNEL: B2B E-commerce — Global distribution to pharmacies and families
TECHNOLOGY: Certification: Medical Device CE 93/42/EEC
The challenge of the healthcare distributor
A long-standing leader in temperature measurement equipment. With a robust e-commerce portal, the company distributes medical devices globally, catering to both healthcare institutions and families.
The problem to be solved:
In a market saturated with cheap but fragile digital thermometers, the distributor was looking for an innovative solution that would meet three specific needs of the modern consumer:
- Total safety: eliminate the risks of broken glass and dead batteries
- Ease of use: An intuitive tool for parents with young children
- Guaranteed quality: a sustainable product with Made in Italy certification
The distributor also needed to reduce logistics costs and returns related to malfunctions of traditional electronic thermometers.
The solution: FeverControl from IPS Retail
The distributor has selected the FeverControl liquid crystal thermometer, produced by the Italian excellence IPS Srl (San Donato Milanese) with patented microencapsulation technology developed since 1976.
Characteristics of the medical device:
Technology and security:
- 100% non-toxic, mercury-free
- CE certified as a medical device (Directive 93/42/EEC)
- Shatterproof and battery-free
- Hypoallergenic, tested for sensitive skin
Advantages for distribution:
- Ultra-compact design: reducing shipping costs for e-commerce
- Perfect for travel first aid kits
- Extended shelf life without battery expiration
- Consumer-ready packaging optimized for online sales
Measurable results:
Metric
Result
Customer satisfaction
Increase in 5-star reviews for the Healthcare category
Product returns
12% reduction compared to electronic thermometers (zero battery problems)
Logistics costs
Packaging optimization thanks to the ultra-thin nature of FeverControl
Marginality
Premium positioning with Made in Italy technological differentiation
Because it worked
The partnership between the distributor’s e-commerce site and IPS’s technological production has demonstrated that innovation doesn’t have to be complex.
FeverControl has proven to be an essential tool: fast, safe, and indestructible. It has consolidated the distributor’s reputation as a provider of practical solutions for daily health, differentiating itself from the competition with a certified, Made in Italy product.
Success factors:
- Patented microencapsulation technology for over 40 years
- Regulatory compliance with complete technical documentation
- Product ready in stock with the possibility of Private Label
- Zero maintenance: no batteries, no spare parts
Want to differentiate your healthcare catalog?
If you’re a pharmaceutical distributor, large-scale retail trade retailer, or e-commerce retailer looking for CE-certified fever thermometers with high margins and zero risk of returns, find out how IPS Retail can support your business.
Benefits for distributors:
- Flexible minimum orders for market testing
- Private Label Service with Graphic Customization
- 100% Made in Italy production with ready certifications
- Dedicated sales support since 1976
